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To many corporations around the world, Corporate Social Responsibility may be a relatively new concept. Many CSR initiatives are typically launched as a sideline activity, designed to garner goodwill or as exercises in public relations. To us at Americana Group, however, CSR is an intrinsic part of our business model. As a company engaged in the food industry, we realize that our very business depends on quality products and quality service. This is why we perceive investing in our communities and our environment as investments in our own business. As the MENA region’s most populous nation, located in the heart of the region, Egypt is a launch pad for some of our most important CSR drivers.

 
  Empowering individuals with special needs
  Creating jobs, careers and a sustainable talent pool
  Enhancing job prospects for youth through the FGF partnership
  Encouraging entrepreneurship among schoolchildren: the Injaz Initiative
  Promoting free enterprise among university students
  Protecting consumer health by promoting food safety standards

 

 
Group Higlights FY2008

USD 2 Billion in Sales
USD 130 Million in Profits
45,000 Employees
21 Nationalities
1200+ Stores
17 factories
 
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